I'm a driven and inventive entrepreneur with a wealth of experience in the creative and marketing industries.

I've learned that being a responsible business owner is paramount. The choices we make about our workforce and the environment impact us all, and I take this responsibility seriously. My career has given me a strong understanding of various sectors, markets, and product types, and I've successfully led the growth of companies in competitive industries like Hospitality, Arts, and Tech, working with top brands and individuals like Heston Blumenthal, Amazon, and RHS.

As a tech enthusiast and self-proclaimed nerd, I've harnessed this love to create innovative products, campaigns, and tools for clients and in my own projects. I'm at my best when surrounded by people who are passionate about their work, and I love to bring experts together to unlock new opportunities and fresh ways of working.

I'm a problem solver who thrives on exploring, experimenting, and engineering solutions with a team and for my clients. I believe in striking a balance between high-quality work, commercial value, and ‘goodness' in everything I do.